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| Home > Press Releases > “Billy Martin's to Blaze New Trails on the Internet Frontier.” |
   
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| Billy Martin's to Blaze New Trails on the Internet Frontier NEW YORK, June 6, 2005, (PRIMEZONE) -- Billy Martin's USA, Inc. (Other OTC:BLYM.PK - News), the retail brand known for its apparel and accessory products with a “western” twist, announced today a joint-venture agreement with Strategic Growth Ventures, Inc. (Other OTC:SGWV.PK - News) to launch an e-commerce marketing program dedicated to bringing the “best” of the “best of the west” to the world wide web. According to Mike Elliott, CEO of SGWV, ``Our wholly owned subsidiary, Strategic Net Media will provide design, hosting and e-commerce marketing services for BLYM, employing our own proprietary ‘Net Launch Program’ which offers an interactive, custom-tailored, web-based marketing hub consisting of a web site, mirror teaser site, Opt-in mass email marketing, direct mail and telemarketing.'' In making the announcement, Doug Newton, founder and CEO of Billy Martin's said, “Our goal is to generate cost-efficient global revenues for the company, while capitalizing on our brands true American heritage and lifestyle positioning. BLYM owns the trademark to 'Born & Bred in the USA' in the apparel classification.” “With Strategic Growth Ventures as a partner, we hope to showcase and market an ever-growing assortment of unique, high-value 'western lifestyle' products which will appeal to customers across the globe -- from Telluride to Tokyo and beyond.” Newton has also tapped the services of Burt Blum, creative partner of the marketing and design firm, LBK Group in New York City (aFreshEye@aol.com) to work on the new e-commerce campaign. They go way back. Before founding Billy Martin's in 1978, Newton worked with Blum in the prestigious New York ad agency, Benton & Bowles, on accounts which included Procter & Gamble, General Foods, Gillette, Hasbro Toys, and the White House anti-inflation “WIN” campaign. Blum said, “I've always taken pleasure in having been there when Doug took a tiny store called Billy Martin's and, without fear, established his turf right there in the middle of super-elite Madison Avenue. He brilliantly turned 'Cowboy' into his passion of ‘western lifestyle’ -- it was a little like the Cattle Ranchers vs. the Sheep Farmers in those days -- and has since become the major player and innovator of what has evolved into a major international fashion style.” About Strategic Growth Ventures: Strategic Growth Ventures, Inc. (Other OTC:SGWV.PK - News) invests in emerging growth companies with market-ready products, strong management teams, and strategies for developing high growth companies in well defined markets. SGW is dedicated to partnering with entrepreneurial management teams to build driven companies with leadership positions in their target markets. Statements about BLYM's future expectations, including future revenues and earnings, and all other statements in this news release other than historical facts are “forward-looking statements.” Since these statements involve risks and uncertainties and are subject to change at any time, the company's actual results may differ materially from the company’s plans if its assumptions prove to be incorrect, or, for a variety of other reasons. Billy Martin's USA, Inc. is not a reporting company registered under the Securities Act of 1934. Shares of its stock trade on the Pink Sheets under the symbol “BLYM.” Billy Martin's USA, Inc. Source: Billy Martin's USA, Inc. |
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